SeaFood Business

JUN 2014

SeaFood Business is the global trusted authority for seafood buyers and sellers. We are the seafood industry's leading trade magazine with more than 30 years of experience. Our coverage is based on the "business" of buying and selling seafood.

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Page 19 of 46

Throw Backs Done with DNA Genetic modifcation a controversial ingredient in seafood production T he debate over genetically modifed (GM) foods, and transgenics in general, started long before Massachusetts-based AquaBounty starting researching its AquAdvantage farmed salmon. In 2010 CEO Ron Stotish told us "genetic improvement" is "a tool to feed the world, if we choose to use it." But the fast-growing farmed salmon that still has not yet gained federal approval is a lightning rod for consumer, animal welfare and fshing and environmental groups critical of GM animals. Te discussion goes far beyond any super salmon: Chilean salmon farmer Verlasso has introduced a fsh feed formulation utilizing GM yeast, and it's gained a yellow, or good alternative, rating from Seafood Watch. Te seafood industry must innovate and continually improve. Is embracing the latest genetics technology the best way forward? Truth in trade Species substitution, short-weighting dog the industry Femininity in fsh Seafood's leading ladies smash longstanding stereotypes T here are scores of tough, savvy and classy ladies in the seafood industry — they deserve some ink, and they got it in the article Barrier Breakers, with Slade Gorton CEO Kim Gorton on our August 2012 cover. Gorton, who was 23 when she got her start cold calling, said the brusque and profane reception she was often greeted with wasn't discouraging. "As crazy as it sounds, it's defnitely in my blood," she said. Te story also featured a classic line from Ruth Levy, chief development ofcer at Stavis Seafoods in Boston: "I move down to Texas and in a company (Sysco) of 650 employees, there were fve women managers, and they wouldn't allow women to wear pants." Look who's wearing the pants now. O ur cover art may have taken a lighthearted approach to a serious issue, but asking the industry to face one of its biggest demons is delicate work. Tales of economic fraud are prevalent but often told in hushed tones. No longer: Our stories on species substitution (June 2007), short- weighting (July 2009) and restaurant menu tricks and long-awaited enforcement eforts (March 2012) shined a light on tricks old and new. Te National Fisheries Institute's eforts to root out fraud should be lauded, but as Travis Larkin, president of Seafood Exchange, told us, they're "like the sermon at church — the ones who really need to hear the message aren't there." Hopefully a "fsh tale" will one day no longer be synonymous with stretching the truth. For updated NEWS, go to June 2014 SeaFood Business 15 Women leaders Genetic modifcation Economic fraud 08_15Newsrecap June sfb.indd 15 5/16/14 2:09 PM

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