Retail Survey Product mix, display Less is more
How does the number of species you now carry in your full- and self-service cases compare to that of a year ago?
0% 5% 10% 15% 20% 25% 30%
Full-service case
Same More
Do not have Less
'Top 10' species shine
What are the best-selling species, in terms of volume sold?
Salmon (farmed)
Shrimp (wild) Shrimp (farmed) Tilapia
Salmon (wild) Cod
Tuna (fresh) Crab
Scallops Catfish
Self-service case 0% 20% 40% 60% 80%
Keep it cold Is your full-service case:
Refrigerated enclosed Ice only/open to the air Automatically misted
We do not have a full-service case 11% 34%
Ups and downs
How are seafood sales changing for each of these items?
Non-traditional (lesser-known) species (e.g., dogfish, skate, etc.) 12% 29% 13%
Traditional species Farmed species 7% Value-added products (e.g.,
oven-ready, kebabs, marinated, chowders, salads, etc.)
76%
Additive/preservative-free seafood Gluten-free value-added products
Certified sustainable species Organic seafood Wild species 21% 30% 36% 20% 48% 28% 3% 41% 47% 34% 4% 54% 29% 8% 15% 49% 8% 21% 3%15% 42% 35% 9% 2% 25% 39% 66% 49%
Do not sell Decreasing Same Increasing
46% 5% 4% 7% 5%
Visit us online at www.seafoodbusiness.com
October 2012 SeaFood Business 45